Conference education to prepare Auctioneers for change, provide key strategies for growth

candsgraphicIn business, it’s a pretty sure bet most Auctioneers don’t want to be a step behind.

In fact, no matter what stage of the auction profession they’re in — rookie up to veteran — Auctioneers want to know the latest, proven and most profitable methods of doing business now … not years from now.

With that in mind, programming for the 62nd annual International Auctioneers Conference and Show is ready for leaders who want to grab the reins of change, manage booming businesses and strengthen client relationships.

Arguably some of the biggest changes in the auction industry come in a form to which many Auctioneers can relate — family. Sons or daughters take over, auction legends pass away and friends, family and longtime employees come and go.

Greg McCann, founder of McCann & Associates, Deland, Fla., says owners of family-based businesses, or business owners in general, must face head on what he calls “transitions.”

“’Succession’ congers up this notion of the throne, and once every generation you replace who is on the throne,” he says. “If you say it’s really about transitions and family and business and ownership, then you’re constantly looking towards or recovering from a transition. It frames it as more of an ongoing process rather than a once-in-a-generation event.”

With 12 years of classroom instruction and another dozen in business consulting under his belt, McCann plans to help Auctioneers answer some of the toughest questions they face when confronted with “transitions” in his presentation, “Running the Family Business: The 8 Biggest Challenges.”

He says business leaders today must adapt to ongoing change, as even small, local businesses are now affected by things such as political crises occurring half a world away.

“Not to be prepared for change is almost no longer an option,” he says.

“Whatever business any of us are in today won’t be the same business in a decade.”

And in part, that probably presents a good case for why National Auctioneers Association members should know the ins and outs of their businesses, whether they’re just starting out or are ready to post another year of multimillion dollar sales.

Auctioneers must continue to improve upon successful processes, says Cindy Soltis-Stroud, BAS, of Blue Fox Auctions & Consulting, Boerne, Texas, who will help present “QIP: Creating a Quality Improvement Plan.”

For this educational session, Soltis-Stroud says she will present NAA Auctioneers with the principles of the ISO 9001 quality management system, something in which Blue Fox is certified. Soltis-Stroud and her husband, Rick Stroud, BAS, who also plans to participate in the session, are certified ISO 9001 auditors.

It’s quite possible one of the most important parts of an Auctioneer’s business model in some way relates to sales and customer service. And to learn how to get more from both, internationally known speaker Phil Monetti of The Integrity Team Inc., Severn, Md., plans to present “Integrity Selling: Putting the Service-Profit Chain to Work.”

Learn more about Phil Monetti’s role at Conference and Show from Auctioneer magazine.


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Filed under Auction Industry, Auctioneer magazine, Conference and Show, Education, NAA Members

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